Foundations of UX Research and How to Bootstrap It w/ Ben Kim
Presented by CebUXD
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NOTICE: Food and drinks will be available if sponsors are interested. If you or your company would like to help out, please feel free to send us a message here or e-mail us at ashley@sym.ph
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In this talk, we'll go over the basics of UX research - customer observation, user journeys, user personas, usability testing - and how they're used in the product development process. We'll also talk about ways to bootstrap UX research without breaking the bank. We'll also discuss free resources on where you can learn more about UX research and UX in general.
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